DLG e.V. - Text archive

EuroTier 2016: International platform for world markets

Record participation with 2,629 exhibitors from 58 countries – Challenges for animal husbandry increase – Focus on animal health and animal welfare – “EnergyDecentral: international marketplace for information on all aspects of innovative energy supply

Dr. Reinhard Grandke, CEO of DLG (Deutsche Landwirtschafts-Gesellschaft), Frankfurt am Main
(DLG) This year DLG (Deutsche Landwirtschafts-Gesellschaft – German Agricultural Society), organizer of the world’s largest exhibition for professional animal production, EuroTier, reports record stand registrations by 2,629 exhibitors from altogether 58 countries. Participation is around eight per cent higher than the previous record result of four years ago. The exhibition floor space has also grown to now altogether 18 halls and with an area of more than 280,000 m² has reached a new all-time high (plus twelve per cent). This means that animal husbandry professionals from all over the world are being offered an even larger supply of information than at previous events. With this impressive exhibition programme, unique in such density, EuroTier is the world’s largest trade fair of its kind and at the same time the invaluable forum for the future of professional animal husbandry.
More international than ever
The increase in the number of exhibitors at EuroTier 2016 has been driven exclusively from outside Germany. Accounting for 1,495 companies (57 per cent of all exhibitors), other countries are represented more strongly than ever before this year. The largest contingents of international exhibitors come from the Netherlands (237 companies). Large groups of participants also come from China (180), France (152), Italy (133), Denmark (88), Spain (80), the United Kingdom (71), Turkey (60), Austria (60) and Belgium (57). DLG understands the high level of international participation as a clear signal for the increasing global orientation of companies and agribusiness with their worldwide ties and interconnections. Companies want to use the EuroTier platform specifically to develop new markets. “The world meets at EuroTier in Hanover.”

Securing food – the challenge
The challenge of providing ten billion people with food – of sufficient quantity and quality – in future is a fact that must be faced. It is equally certain that there will be increasing demand for agricultural products for energy and material purposes. It is known that global demand for agricultural products, for food, fuel and fibre, will double in the coming decades and this remains the challenge for agribusiness. This challenge can only be met by modern farming practices that apply technological innovations and methods and at the same time bear the requirements made by society in mind.
In view of more stringent legal, economic and social framework conditions, animal husbandry professionals are currently faced with major challenges, however. Low producer prices are joining up with constantly increasing legal and statutory specifications that make production more expensive. Moreover society is increasingly criticizing modern animal husbandry production methods, not only in Germany and Europe. That is why animal producers need new concepts to be able to make their farms viable under these conditions. The most important information platform this year offering help in doing this is EuroTier. This trade fair presents a complete programme of machinery and equipment, genetic material, farm inputs and services for cattle, pig and poultry keeping at a single venue. This is unique throughout the world. Furthermore, international conferences and animal species-specific forum events on current trends and important sector developments every day supplement the technical programme at EuroTier.
Discussion on animal welfare a challenge for the sector
The exhibitors are presenting innovations that help to sustainably increase and secure farm operating results. On the other hand, the solutions also contribute to further improving animal-friendly and environment-friendly keeping conditions as well as working conditions. Despite this, manufacturers of machinery, equipment and systems will have to align their innovations even more strongly with animal housing facilities that are accepted by society in future, without losing sight of farm competitiveness. The demands made by society and consumers do not stop at the barn door, however, but instead also target work stages at upstream suppliers. The complete sector is also called upon to communicate greater expertise in the field of animal welfare developments to the animal husbandry farmers. The discussions represent a challenge for the sector.
A top-class technical programme
Alongside the comprehensive presentation of goods and services by the exhibitors, EuroTier 2016 also offers animal husbandry professionals from all over the world a top class technical programme:
  • “TopTierTreff” – Top cattle genetics
    Leading German and international breeding organizations and companies are presenting the animals they have bred at the “TopTierTreff” in Hall 11. They use this unique platform to present their top cattle genetics to an international top-flight expert public.
  • Special “Healthy udders throughout the year”
    At the “Healthy udders throughout the year” Special in Hall 12, the focus is on maintaining and improving udder health in the herd and in each individual cow. The Special illustrates where optimal values lie for the individual farm and what factors need to be taken into account to optimize the lactation, transit and dry phases.
  • Special “Future-proofing pig finishing”
    At the “Future-proofing pig finishing” Special in Hall 17, exhibitors are presenting both new and proven options for animal housing construction, climate control, as well as keeping, feeding and health management. Alternative marketing channels for pigs are also on show.
  • Special “Indoor emission control”
    The Poultry Special “Indoor emission control” in Hall 4 offers an opportunity to gather information about process-integrated emission reduction measures known as ‘indoor procedures’ that minimize the occurrence of dust, ammonia and odour emissions.
  • Aquaculture
    Leading companies and institutions in the industry are presenting a broad-based programme from the fields of fish production, environmental engineering and water management in Hall 24. DLG has also organized a forum and an aquaculture advisory centre. Practically oriented presentations, discussions and extensive advisory services round off the programme presented by exhibitors.
  • Young Farmers Day
    The programme of this year’s Young Farmers Day on 17 November offers young talent not just a visit to EuroTier, but also various job forums, an international panel discussion and opportunities to meet and get to know each other and exchange experiences. The highlight of the day is the Young Farmers Party.
EnergyDecentral and BIOGAS Convention
At EnergyDecentral, the international specialist trade fair for innovative energy supply, 350 specialist exhibitors and a further 200 exhibitors with product ranges that address both animal husbandry professionals and bioenergy specialists, are presenting the latest trends and international developments from the energy industry related to decentralized heat and power supply. The focus is on intelligent networking, storage and contracting, as well as decentralized energy supply. Biogas, combined heat and power supply (CHP) generation units, energy from straw, wood and wind power represent the largest groups here. Decentralized solutions within the framework of the supply industry and various industrial sectors, for example food production and agriculture, are being offered and presented. In conjunction with the BIOGAS Convention organized by the German Biogas Association, which is being held for the first time parallel with EnergyDecentral, a unique platform has been created for new trends and innovations in the biogas sector.
bpt Congress scheduled to overlap with EuroTier again
The Bundesverband Praktizierender Tierärzte (bpt - Federal Association of Practising Veterinarians) is holding its annual congress and the associated specialist fair “Veterinary Medicine” to overlap with EuroTier again. An “International Animal Health Event” on 17 November organized jointly by DLG, bpt and the University of Veterinary Medicine Hanover will serve veterinarians from all over the world as a platform and contact networking again, but also as a link between EuroTier and the bpt Congress.


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Friedrich W. Rach

Press Officer Agriculture and Exhibitions

Malene Conlong

International media and communications manager